THE OBJECTIVE

I am responsible for crafting all of Sonos' current email designs. Our primary objective is to establish and nurture customer relationships by consistently connecting with our audience. We want to foster a strong sense of community and loyalty. Additionally, we aim to drive engagement, highlight new products and services, and channel traffic towards our website.

THE APPROACH

At Sonos, we emphasize clear and concise messaging, given the often complex nature of tech products and services. Our goal is to deliver information in a straightforward manner that's easy to grasp. While prioritizing clarity, we also strive for visually appealing emails. This includes employing design elements like high-quality images, clean layouts, and consistent branding to create engaging experiences for recipients across different screen sizes.

THE OBJECTIVE

Take Care is a community-based app that is used in times of distress such as helping friends during a natural disaster, aiding seniors, or being there for someone who has an illness or death in the family. During the coronavirus pandemic, this app will be used to help elderly, high-risk individuals and health care workers on the front line. The app works by connecting to your contacts and extending your community to friends-of-friends or two degrees of separation. This trusted circle of friends and family can volunteer to help each other in times of need.

THE APPROACH

The typeface Bree is used in the logo and throughout the app’s headings, which is a charming and friendly upright italic. The typeface Avenir is used for the body copy because of its legibility. The app keeps a simplified color palette of bright purple for an upbeat and approachable look. Take Care will be used by a variety of community members, aged 18–80, so it needs to have an uncomplicated user interface that is easily understandable to all.

THE OBJECTIVE

Take Care is a community-based app that is used in times of distress such as helping friends during a natural disaster, aiding seniors, or being there for someone who has an illness or death in the family. During the coronavirus pandemic, this app will be used to help elderly, high-risk individuals and health care workers on the front line. The app works by connecting to your contacts and extending your community to friends-of-friends or two degrees of separation. This trusted circle of friends and family can volunteer to help each other in times of need.

THE APPROACH

The typeface Bree is used in the logo and throughout the app’s headings, which is a charming and friendly upright italic. The typeface Avenir is used for the body copy because of its legibility. The app keeps a simplified color palette of bright purple for an upbeat and approachable look. Take Care will be used by a variety of community members, aged 18–80, so it needs to have an uncomplicated user interface that is easily understandable to all.

THE OBJECTIVE

Take Care is a community-based app that is used in times of distress such as helping friends during a natural disaster, aiding seniors, or being there for someone who has an illness or death in the family. During the coronavirus pandemic, this app will be used to help elderly, high-risk individuals and health care workers on the front line. The app works by connecting to your contacts and extending your community to friends-of-friends or two degrees of separation. This trusted circle of friends and family can volunteer to help each other in times of need.

THE APPROACH

The typeface Bree is used in the logo and throughout the app’s headings, which is a charming and friendly upright italic. The typeface Avenir is used for the body copy because of its legibility. The app keeps a simplified color palette of bright purple for an upbeat and approachable look. Take Care will be used by a variety of community members, aged 18–80, so it needs to have an uncomplicated user interface that is easily understandable to all.

THE OBJECTIVE

Along with emails, I help design Sonos' webpages. Our primary objective is to create a seamless and intuitive user experience that makes it easy for visitors to navigate the website, find products, and complete purchases. You can view the current Sonos website here.

THE APPROACH

At Sonos, our goal is to focus on providing valuable and up-to-date information, fostering user engagement, and showcasing technological expertise. We aim to implement clear navigation menus, intuitive search functionality, and a responsive design that works seamlessly across different devices and screen sizes. We use videos, infographics, and interactive multimedia, to enhance the overall user experience and make your content more engaging and shareable.

THE OBJECTIVE

Take Care is a community-based app that is used in times of distress such as helping friends during a natural disaster, aiding seniors, or being there for someone who has an illness or death in the family. During the coronavirus pandemic, this app will be used to help elderly, high-risk individuals and health care workers on the front line. The app works by connecting to your contacts and extending your community to friends-of-friends or two degrees of separation. This trusted circle of friends and family can volunteer to help each other in times of need.

THE APPROACH

The typeface Bree is used in the logo and throughout the app’s headings, which is a charming and friendly upright italic. The typeface Avenir is used for the body copy because of its legibility. The app keeps a simplified color palette of bright purple for an upbeat and approachable look. Take Care will be used by a variety of community members, aged 18–80, so it needs to have an uncomplicated user interface that is easily understandable to all.

THE OBJECTIVE

Take Care is a community-based app that is used in times of distress such as helping friends during a natural disaster, aiding seniors, or being there for someone who has an illness or death in the family. During the coronavirus pandemic, this app will be used to help elderly, high-risk individuals and health care workers on the front line. The app works by connecting to your contacts and extending your community to friends-of-friends or two degrees of separation. This trusted circle of friends and family can volunteer to help each other in times of need.

THE APPROACH

The typeface Bree is used in the logo and throughout the app’s headings, which is a charming and friendly upright italic. The typeface Avenir is used for the body copy because of its legibility. The app keeps a simplified color palette of bright purple for an upbeat and approachable look. Take Care will be used by a variety of community members, aged 18–80, so it needs to have an uncomplicated user interface that is easily understandable to all.

THE OBJECTIVE

Take Care is a community-based app that is used in times of distress such as helping friends during a natural disaster, aiding seniors, or being there for someone who has an illness or death in the family. During the coronavirus pandemic, this app will be used to help elderly, high-risk individuals and health care workers on the front line. The app works by connecting to your contacts and extending your community to friends-of-friends or two degrees of separation. This trusted circle of friends and family can volunteer to help each other in times of need.

THE APPROACH

The typeface Bree is used in the logo and throughout the app’s headings, which is a charming and friendly upright italic. The typeface Avenir is used for the body copy because of its legibility. The app keeps a simplified color palette of bright purple for an upbeat and approachable look. Take Care will be used by a variety of community members, aged 18–80, so it needs to have an uncomplicated user interface that is easily understandable to all.